RYA Webinar: Hear how other clubs have boosted membership

Following on from the recent webinars focusing on Pay-and-Play and Alternative Activity formats, the next in the series will focus on growing membership and club activity through effective marketing and communications. This could be the use of traditional forms of marketing (leaflet drops, events or open days) or better use of social media, web presence or the use of apps to co-ordinate beginner and other sailing activity.

Hosted by Matt Sheahan, respected sailing journalist, the one hour webinar will include short presentations and a Q&A session with some clubs that have successfully used marketing and communications to boost activity and membership. The aim is to share their insights on their challenges and successes with the wider sailing club community and watersports sector.

You will be able to ask questions and interact with the panel. The webinar is going to be recorded and will be available to view afterwards.

The trends highlight some people being ‘turned off’ by competitive activity, looking for activities which are easier to access and for unique experiences; all of which create challenges and opportunities for sailing clubs.

Here’s a web page with links to all of the recent ‘Futures’ webinars: https://www.rya.org.uk/programmes/Pages/future-webinars.aspx

CA Winter Warmer talk: Roy Brooks, Scotline, Thurs 14 Feb 2019

Roy Brooks is a Director of Scotline Ltd, which is located on the Medway City Estate. Scotline owns 8 vessels ranging between 3,300 and 4,500 tons DWAT with 2 new vessels of 4,750 tons DWAT on order and owners of 2 terminals at Rochester covering 28 acres.

Scotline started shipping logs in the early 1980s from Inverness to Bremen [Germany] and Varberg [Sweden], followed shortly afterwards by regular cargoes of package timber from Varberg to UK and Irish Ports. The company has grown since its humble beginnings and is now the biggest timber carrier from the Baltic States and Sweden to the UK.  Roy will give a brief outline of the Company history and modern shipbuilding methods.

Other forthcoming Kent Cruising Association “Winter Warmer” talks:

  • 14 March: Chris Jeckells, Jeckells the Sailmakers
  • 11 April: Dick Holness, East Coast Pilot

More information on the CA Kent Winter Warmer 2018 – 2019 programme…

We are all invited to these excellent talks, which are held at 8pm at the Dog and Bear, Lenham, near Maidstone. It’s a good idea to book a meal (by 5pm please) on 01622 858219 for 7pm before the talk. A special CA 7-choice menu is available for £9.95.

Lena Reekie

We are sad to announce the death from cancer of Lena Reekie, who founded the Faversham Nautical Festival and was the match secretary of the Kentish Sail Association for over 40 years.

Dick Durham writes, “I know it’s frowned upon these days to describe a person by their physical appearance, but if you were describing Lena Reekie to an alien you would say: ‘She’s slim, blonde and Swedish.’ Had the alien then been blessed with the good fortune to be invited to her birthday bash last August, as I was, he would have bought the wrong greetings card: one which read: ‘Have a Happy 60th Birthday.’ That she was 80 surprised Lena as much as everyone else. ‘I know,’ she said, ‘I know,’ in her husky voice, when I protested, genuinely, that this could not be so. If I can get halfway near to approaching my own demise with the grace, good humour and happiness that Lena displayed, I will die a happy man. RIP Lena

Read more on Kent Online…

Nominations invited for RYA Regional Youth Champion Awards

The RYA Regional Youth Champion Awards recognise the outstanding achievement and performance of talented young people in sailing, windsurfing and powerboating. The awards are a fantastic opportunity for clubs and class associations, as well as individuals, to reward those making an impact through performance and dedication – recognising the rising stars of the future.

For more information and to make your nomination visit www.rya.org.uk/go/youthchampion